Barack Obama x His 128 Bit Game Campaign.

"Confirmed: Obama Is Campaigning on Xbox 360.


Last week we noted unconfirmed sightings of an "Obama for President" billboard in the Xbox 360 racing game Burnout Paradise. Today we're able to report that it is, in fact, an official advertisement placed by the senator's campaign team.

"I can confirm that the Obama campaign has paid for in-game advertising in Burnout," Holly Rockwood, director of corporate communications at Electronic Arts, the game's publisher, told me via email, noting that EA regularly allows ad placements in their online games. "Like most television, radio and print outlets, we accept advertising from credible political candidates," she continued. "Like political spots on the television networks, these ads do not reflect the political policies of EA or the opinions of its development teams."

Read The Full Story Here: NYtimes.Com


CHRIS LIVE AKA SHAKER SAYS: Yes!  The Obama online onslaught continues. His campaign's ability to tap new media resources as a way to reach his youth market is A) very smart and B) symbolically is a gesture that let's us know just how in tune he is with us and how much he needs our vote. I only wish that this groundbreaking campaign advertisement was on a game that people really played ... like, Madden 09 or some shit ... lol. Either way, let's turn this virtual reality into an actual reality come November 4th! Take nothing for granted.