CHRIS LIVE AKA SHAKER SAYS: Although the institution of
Livestyle serves as an aggregator and promoter of good taste, I am not a one man fashion filter. I would be nothing without my sources. As an artist, I can and do find inspiration in some of the most random of circumstances, but, I rely heavily upon close friends and family to serve as my multi-cultural collective muse.
Anyway, upon returning from his most recent trip gallivanting abroad, the homie
Hoya "
Korean Barbecue King"
Chung, hipped me to this brand
Hype Means Nothing. The introduction was quite simple - as all aesthetic awakenings should be.
Young H.O. showed up to the crib rocking a Hype Means Nothing
Biggie t-shirt. I liked it. I asked him, "
Who makes this shit?". I yanked my BlackBerry from my pocket.
I Googled away! LOL.
Now, while online information regarding the history of this burgeoning brand is scarce, I can definitively tell Y.O.U. that this ironically named (
NOTE: Because this shit is pretty much
ALL hype ... lol) cheeky chic French streetwear label has made a mint selling iconic pictures of celebrities making - I shit Y.O.U. not - eyeglasses over their faces out of presumably
Adobe® Photoshop®ped hands! Yes,
THIS is what Y.O.U. pay for!
Whatever. LOL.
A Milky Way of luminaries from the past and present have already been immortalized by the good people @ Hype Means Nothing with "
hand glasses" such as
Beyonce,
Andy Warhol,
Jean-Michel Basquiat,
Lil Wayne,
Homer Simpson (
DOH!),
Jay-Z and
Brad Pitt. Now, it's
Kate Moss and
Grace Jones's turn.
Available online @ both
Hype Means Nothing and the
WholeFoods® Market superstore of French
cooldom,
Colette, this basic shirts makes a big statement. Get Y.O.U. some.
Good shit!