Everybody's favorite playboy is back! Ok, so I lied about the name, but it IS his version of Ron Burgandy's famed exotic cologne.
Here are some promo pictures for Diddy's new fragrance I Am King (Of Being Extra ... lol). The pictures (above) show senor Puffy jetsetting around Saint-Tropez and Monaco on helicopters, yachts and whatever else he can get his hands on with Leonardo DiCaprio's bad Israeli shorty Bar Refaeli (Yes, she's the pretty White girl) and another gorgeous model in superlative Bad Boy style!
New York magazine reports that the new cologne will launch exclusively at Macy's in December with a global launch set for February, and a women's fragrance ("I Am Queen") to follow in 2009; global sales are expected to total $100 million in the first year alone. Dammit man! I see you on that Forbe's list homie.
Story Courtesy Of: Luxist.Com
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