Thursday, September 2, 2010

The Lanvin For H&M Fall/Winter 2010/2011 Collection = It's About To Be Discount Frequent Fashion Flyer Mileage Time Out This Bitch!



"H&M has just confirmed that its next designer collaboration will be with Lanvin! The collection for both men and women will be designed by Lanvin’s artistic director Alber Elbaz, and menswear designer Lucas Ossendrijver, and is slated to go on sale on November 23 in around 200 H&M stores worldwide.

“H&M approached us to collaborate, and see if we could translate the dream we created at Lanvin to a wider audience, not just a dress for less. I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.” Alber Elbaz, artistic director of Lanvin.

“We are thrilled about Lanvin’s collection for H&M, it is such an exciting moment. Lanvin will bring to H&M a luxurious French tradition that is also modern and playful. It is very much a Lanvin collection, using their cut and tailoring, with lots of focus on form and details for both women and men. The launch in November is going to be full of wonderful surprises.” Margareta van den Bosch, creative advisor at H&M.

On November 2, the collection will be revealed to the world, just three weeks before the clothes hit the store, and I’m sure it will be one of the most anticipated event[s] of the year!"

Information Courtesy Of: Freshnessmag.Com


Read The Full Press Release Online Here: HM.Com


CHRIS LIVE AKA SHAKER SAYS: As the notoriously adamantly anti-trend C.hief E.xecutive O.fficer and custodian of the Livestyle brand, one might be surprised that there are, however, a handful of fads that I actually do adore. Case In Point: Mass fashion (NOTE: Of course with the caveat that the "mass fashion" in question is 1) a limited edition run and 2) a typically astronomically priced label descending to Earth like Manna from the Heavens to feed cash flow constrained yet "in the know" style starved mere mortals ... lol). That having been well established, the just announced Lanvin For H&M Fall/Winter 2010/2011 Collection already seems poised to fulfill my Autumn fashion wishes!

Sans any pictures of the Alber Elbaz (NOTE: He's got the womenswear) and Lucas Ossendrijver (NOTE: He's got the menswear) designed collection though, I can only wax but so poetically @ this time lest my vivid imagination get too carried away and the homie start to lying ... lol.

Nevertheless, based upon Lanvin's legendarily exquisite detailing and innovative silhouettes and H&M's prior upscale-designer-@-considerably-downscale-prices collaboration successes (NOTE: Such as the Karl Lagerfeld and Sonia Rykiel campaigns), what can be said with near certainty is that once revealed on November 2, 2010, the full Lanvin ensemble should have more than a few good looks for retail. Don't expect them to all be winners though ... this is Lanvin for H.ennes & M.oritz (NOTE: Pronounced "Hennys" Y.O.U. suckaaaaaaaaaaaaaaaas! Now, go and blow your friends mind with that useless factoid ... lol).

Word To The Wise: Y.O.U. already know, when this shit drops, don't even do the line wrapped around the block thing on Broadway or wherever your city's main H&M store is located. Be a smart shopping hunter-gatherer. Go rape the racks in the suburbs! Stay tuned!

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