Wednesday, September 8, 2010

The Gucci x Riva "Aquariva By Gucci" Speedboat = Throw On Your Good Boat Shoes x Step On Up To This!





"Italian design house Gucci said it will introduce made-to-order speedboats next year, with prices starting from 590,000 euros ($750,000).

The vessels will be produced in partnership with yacht-builder Riva to help mark Gucci’s 90th anniversary in 2011.


This unique collaboration between two of Italy’s most renowned design houses celebrates the era of La Dolce Vita, when a joie de vivre, glamour and elegance defined an attitude and a lifestyle.

In their respective sectors, Gucci and Riva have similar stories, each with a tradition of excellence in design and craftsmanship that has led to international notoriety.

With a length of 33 feet, the Aquariva by Gucci has two 380-horsepower Yanmar engines with a maximum speed of 41 knots and a 150-mile range at cruising speed.

The vessel features a fiberglass hull, a mahogany deck, Gucci’s signature green and red stripes and comes with a range of Riva by Gucci accessories, including bags, towels, deck shoes and flip-flops

The boat was unveiled at the International Cannes Boat show yesterday and will be presented on Sept. 22 during Milan fashion week. A show boat will then travel the world visiting some of the world’s most prestigious boat shows and international destinations throughout 2011.

The Aquariva by Gucci will be exclusively available on a made-to-order basis through Riva’s dealer network."

Information Courtesy Of: Luxuo.Com


Visit Riva Boats Online Here: Rivaboats.Com


CHRIS LIVE AKA SHAKER SAYS: Although I regularly rail with great religious fervor against the evil Trendoid forces that want nothing more than to marginalize individuality and mass market fickle fads in place of actual good taste, there ARE some Hipsterific historical moments worth noting. In fact, there are even a handful that I outright like. Case In Point: 1960's European "Mod" style.

Livestyle is a thoughtfully modernist mindset, that is to say that, while I am a champion of progressive attitudes, I am also inextricably tethered to a tradition of elegance. Early 1960's "Mod" fashion was basically the re-interpretation of classic Italianate style by English romantics. How could I not L.O.V.E. that?

Anyway, as I pick through the basements and attics of time to assemble ensembles that reflect me in 20-NOW, I find myself leaning a little "Mod-ish" this season. I don't care what's "in", I'll bust out a military jacket (NOTE: Which everybody is claiming is "in" right now but, has never been played out to me. As always boys and girls, true style is enduring.) over a slim "Mod" button down shirt with some NEIGHBORHOOD jeans and my Commes des Garcons Chuck Taylors and call it a muthafuckin' day! LOL. Wait! Where was I going with this?

Ahhhhhh yes! To celebrate their 90th anniversary Gucci and luxury yacht makers to the stars, Riva, have collaborated to unveil the "Aquariva By Gucci" speedboat.

Both legendary for awe inspiring designs in their respective fields, Gucci and Riva are now taking high fashion to the high seas! Available on a strictly made-to-order basis and custom fitted by Gucci's stellar Creative Director Frida Giannini, this smashing 33-footer gives a definitive tip of the skipper's cap to Italy's sumptuous past while simultaneously kicking up waves chartering a course straight towards the future. The best of both the old and new, huh? Sounds a lot like me ... lol. Good shit!


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