CHRIS LIVE AKA SHAKER SAYS: Collection Designed By: Alber Elbaz + Ad Campaign Mini-Movie Directed By: Steven Meisel + Music By: Pitbull (!) = BRILLIANT!
Cycling Trivialities
14 years ago
Chris Live Wants To Know: What You On Hops? Dope OR Dog Food?
"This is the most complex IWC ever made - it took ten years to develop - and it is awesome. The front of the Portuguese Sidérale Scafusia features the solar time, the sidereal time (both can be set independently), power reserve and a very large tourbillon as seconds display. The sidereal time (a true 24 hour scale) is immensely accurate - deviating by just 11.5 seconds per year! And, this isn't just any tourbillon, it's a true constant force tourbillon, "which compensates for the continuous depletion of energy in the barrels and transmits a steady trickle of energy to the balance. Two barrels aligned in parallel guarantee a minimum of two days’ constant power. All this time, the seconds hand mounted on the titanium cage of the tourbillon advances in one-second intervals."
Then, on the back, we have a perpetual calendar in the form of a circular cut-out that counts the days of the year continuously: the 1st of January is day 1, the 31st of December day 365; or, in the case of a leap year – indicated by the letters LY, number 366. On the edge of the caseback, you also have the current time of day, the sidereal time as well as sunrise and sunset with arrows in a 24-hour rhythm
But, what [is] the star of the show (get it, "star", because it's an astronomical watch??) is the night sky display. The horizon is engraved in yellow and is completely customizable to the client's location, so that the calculation of the angle on the horizon will be accurate. IWC will then machine the cams which control the sunrise and sunset to display correctly for that client. Essentially, each owner of the Portuguese Sidérale Scafusia will be at the center of his own astronomical universe. The caseback also features a polarized filter that makes the watch appear grey by day and blue by night.
And, IWC being IWC, they made this highly complicated watch to be worn every single day. It is water resistant to 3 bars and shockingly shock-proof (according to IWC, of course). The case size is 46mm (this is a really complicated watch, 46mm makes sense), and each piece is customizable by the client in terms of case material (red gold or platinum), dial color, strap color / material (NATO, anyone?) and of course, horizon.
So, we've got a constant force tourbillon, a perpetual calendar, and a super cool astronomic sidereal display on the new IWC reference 5041 Portuguese Sidérale Scafusia. Since each piece is built to order, anyone who decides to purchase one should expect a one-year wait for delivery."
The Real Is Back 2 Mixtape Trailer from J-STAR Multimedia on Vimeo.
IMF x Claudia Sampedro from IMFmag on Vimeo.
Get More: 2011 VMA, Music, JAY Z and Kanye West
Get More: 2011 VMA, Music, Chris Brown
Get More: 2011 VMA, Music, Nicki Minaj
Get More: 2011 VMA, Music, Odd Future Wolf Gang Kill Them All